Decline in liquor revenue in Kerala during Christmas. Liquor worth Rs 89.52 crore was sold in the state on Christmas Eve. 92.02 crore last year. Beverages Corporation outlets sold liquor worth Rs 52.46 crore on Christmas Day.
More liquor is sold at the Kollam Ashram Bevco outlet. Second is Thiruvananthapuram Powerhouse Outlet. The third is the Iringalakuda outlet. Last year, Bevco outlets saw sales worth Rs 53 crore on Christmas Day.
The football World Cup final was a record day of alcohol sales. Meanwhile, liquor sales through Bevco outlets have recorded a decline after the increase including sales tax.
