Fitbit has launched the Ionic Adidas Edition. All set to reach retail stores globally on March 19th, the device is been priced for $329. The amount, if translated to the Indian standards, costs approximately INR 21,000. Designed to improve the performance of athletes, the new band marks the collaboration between Fitbit and Adidas. Featuring the Adidas Train app, one would be able to include as much as six on screen run focused workouts. Along with this comes service such as training regimen.
The device has also got a Signature two toned breathable sport band as well as an aluminum case. A custom Adidas designed clock face too comes along with the device. Company claims that the battery life of the device runs for as much as five days.
