Announcing the launch of Bixby 2.0, during the annual developer’s conference in San Francisco, Samsung has tightened its competition with the likes of Google Assistant, Siri and Amazon’s Alexa. According to the spokesperson from Samsung, Bixby 2.0 is going to be available across a wide array of devices – from smartphones to TVs and to that of refrigerators and to a name a few others. As per the claims of the company, Bixby 2.0 is going to bring an enhanced natural language capability, by incorporating natural commands. Samsung has also made the device capable of supporting third party applications.

