Adidas has unveiled its latest running shoe, AM4NYC before the media. Inspired by a New York City silhouette, the shoe was reportedly made using the sensor data and feedback, received from local runners. The company maintained that the shoes were manufactured at the company’s Speedfactory in Atlanta, where it relies on robot staff members. Speaking about the shoe, Adidas maintained that the sneakers could produce stunning results, by tracking the data points and body movements of runners. Essentially working based on individual and surrounding conditions, AM4NYC is a step further made by Adidas in its attempts of bringing customized shoes for the public.
AM4NCY has reached Adidas stores in New York City today, while it is being priced at $200.
Adidas showcased its latest running shoe AM4NYC
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